Cognitive Biases in Financial Decision Making: How Retail Investors Can Make Smarter Choices Investing in financial markets can feel like walking a maze blindfolded. Amid the noise, volatility, and waves of information, retail investors—especially those with limited capital—often face a…
Build an Emergency Fund — How to Start an Emergency Fund & Save for Financial Security Practical steps to create an emergency savings account, savings for emergencies, and simple financial planning for beginners. Financial stability is a goal we all…
The virtual trading revolution has transformed how Indians approach the stock market, offering a risk-free gateway to financial literacy. With over 8.9 crore Demat accounts in India as of 2024, the demand for learning tools has skyrocketed. A virtual trading…
Investing can feel intimidating, especially when your hard-earned money is on the line. For retail investors with modest capital, the fear of losing money is a common barrier. But overcoming this fear is essential to build wealth and achieve financial…
Your portfolio started with a perfect 60-40 split between stocks and bonds. Two years later, market movements have pushed it to 75-25. Sounds familiar? Portfolio rebalancing explained – this critical investment strategy helps restore your original asset allocation and maintain…
Mastering investor psychology starts with understanding one fundamental truth: your biggest enemy in the market isn’t economic downturns or unpredictable events—it’s your own mind. Research shows that emotional decision-making accounts for up to 80% of investment losses among retail investors.…
Starting your investment journey can feel overwhelming, especially when you’re unsure where your money should go or what goals to prioritize. In India, over 70% of retail investors admit to making emotional decisions that hurt their portfolios, yet those who…
The stock market doesn’t just test your financial knowledge—it challenges your psychological resilience. Studies show that up to 80% of trading success depends not on technical analysis but on psychological factors. Whether you’re entering a position or deciding when to…
Financial organization remains the biggest hurdle for most beginner investors. The 6 jar money management system offers a straightforward framework that anyone can implement. This method aligns perfectly with Potoos’ philosophy of making financial planning accessible to everyday investors. What…
The investment world is filled with formulas and ratios, but few are as practical as the 50:30:20 ratio for everyday investors. Most people struggle to balance risk and reward in their investment portfolios. The 50:30:20 ratio offers a structured approach…
